# Customer.io — pricing, features, and fit

> Data-driven lifecycle messaging for product-led SaaS, triggered by what users do in your product. TestedActually has not published a full verdict on Customer.io yet — the verified numbers below are the short version.

Human page: https://testedactually.com/marketing-automation/customer-io/
Mirror: https://testedactually.com/marketing-automation/customer-io.md
Updated: 2026-09-30

Product site: https://customer.io

**Customer.io pricing (every row carries its source)**

| Tier | Price | Verified | Source |
| --- | --- | --- | --- |
| Essentials | $100/mo | 2026-09-30 | [customer.io](https://customer.io/pricing/) |
| Premium | $1000/mo | 2026-09-30 | [customer.io](https://customer.io/pricing/) |

Appears in:

- [Hub — Marketing automation and lifecycle messaging](/marketing-automation/)
- [Benchmark — AI crawler access test: can answer engines read these vendors?](/marketing-automation/benchmarks/marketing-automation-ai-crawler-access/)

## Sources

- https://customer.io/pricing/ — checked 2026-09-30, confidence: documented
- https://customer.io/integrations/ — checked 2026-09-30, confidence: documented
- https://customer.io/partners/ — checked 2026-09-30, confidence: documented